Market research

HOOPP and its research partners conduct annual market research surveys to better understand and raise awareness of how Canadians and their employers think about pensions and retirement security in the context of the broader economic landscape.

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  2024 Canadian Employer Pension Survey

  Fewer employers investing in employees, despite productivity benefits

  BY HOOPP AND ANGUS REID GROUP

  Canadian employers are optimistic about the productivity of their businesses and employees, even as the data suggests employee productivity is in decline.

  Nov 28, 2024
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  2024 Canadian Retirement Survey

  Canadian women more stressed, less prepared for retirement

  BY HOOPP AND ABACUS DATA

  Rising expenses continue to negatively affect Canadians’ ability to save and manage the cost of daily life, especially for women and those close to retirement.

  Jun 20, 2024
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  2023 Canadian Employer Pension Survey

  Canadian employer and employee views contrast on pension access

  BY HOOPP AND ANGUS REID GROUP

  Employers may be disconnected from their employees’ views on pensions, potentially preventing some employers from offering retirement benefits.

  Oct 31, 2023
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  2023 Canadian Retirement Survey

  Canadians closest to retirement are falling behind

  BY HOOPP AND ABACUS DATA

  A downturn in financial wellbeing for all age groups has impacted Canadians’ retirement outlook and readiness. Despite this, most would trade pay for pensions.

  Jun 15, 2023
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  2022 Canadian Employer Pension Survey

  Employers concerned about retention, employee wellbeing

  BY HOOPP AND ANGUS REID GROUP

  Employers are worried about labour shortages, turnover and employee mental health; they see retirement benefits as one way to mitigate these challenges.

  Nov 29, 2022
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  2022 Canadian Retirement Survey

  Housing affordability impacts young Canadians’ retirement savings

  BY HOOPP AND ABACUS DATA

  Canadian workers’ retirement security is at risk, particularly for those under 35 years old who face reduced access to traditional retirement savings vehicles.

  Jun 23, 2022
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  2021 Canadian Employer Pension Survey

  Employers offering retirement benefits more likely to be optimistic for the future

  BY HOOPP AND MARU/MATCHBOX

  Employers see the connection between employees’ financial stress and productivity and view retirement benefits as one way to help reduce that stress.

  Oct 07, 2021
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  2021 Canadian Retirement Survey

  Canadians see better access to pensions as solution to retirement crisis

  BY HOOPP AND ABACUS DATA

  Despite rising economic disparity due to the COVID-19 pandemic, Canadians continue to support solutions to help make retirement more affordable for everyone.

  Jun 21, 2021
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  2020 Canadian Retirement Survey

  Despite COVID-19, most Canadians would take a pension over a higher salary

  BY HOOPP AND ABACUS DATA

  Concerns around retirement security and demand for pension access remain strong among Canadians despite ongoing economic impacts of the COVID-19 pandemic.

  Sep 29, 2020
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  2019 Canadian Retirement Survey

  Canadians almost as concerned about retirement as they are the cost of daily life

  BY HOOPP AND ABACUS DATA

  Many Canadians lack retirement savings and are significantly concerned about having enough money in retirement and the impact on their future quality of life.

  Oct 08, 2019