Studies show that when it comes to investing, individual investors “have a striking ability to do the wrong thing.”1 Managing a retirement fund over a working career requires a high level of investment discipline to avoid many of
the psychological traps that frequently plague investors.
Here are four of the most common ‘bad’ investor behaviours.
- Buy high, sell low: the temptation to invest more when the markets are doing great, and to pull money out when markets are doing poorly.
- Overconfidence: people are known to overestimate their investment abilities.
- Loss aversion: the reluctance to face a financial loss that can impact a person’s ability to reach their financial goals.
- Market timing: trying to time the purchase or sale of an investment can be quite risky.
These and other bad behaviours can cause individual investors to compromise their returns in the long run. Research shows that over a lifetime, this can cost the average Canadian $116,000 in lost performance.
Having professional money management is a great way to stay disciplined. When the experts do the heavy lifting, you have more time to focus on saving, and enjoying life.
Did you know?Canada-model pension plans, like HOOPP, manage investments on a non-profit basis by in-house professionals who are focused on delivering a lifetime pension to its members. In fact, these investments tend to perform better than those offered
by for-profit organizations.
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1Andrea Frazzini and Owen Lamont, “Dumb Money: Mutual Fund Flows and the Cross-Section of Stock Returns” (2008).